Kindred

what we did together

Scout Lab built Kindred’s communications function from the ground up, beginning with corporate messaging and strategy work leading up to their company debut in April 2022 and continuing beyond their Series A funding announcement in April 2023. Scout Lab executes a holistic program that prioritizes in-depth storytelling across key verticals, which has directly helped Kindred reach new members and accumulate a waitlist of over 25,000.

  • MESSAGING DEVELOPMENT
  • LAUNCH COMMUNICATIONS STRATEGY
  • MEDIA RELATIONS STRATEGIES
  • THOUGHT LEADERSHIP AMPLIFICATION
What they do
Kindred is a members-only home swapping network that harnesses the power of a trusted community to unlock a lifestyle rich with travel and human connection.
Unique Monthly Visitors

993m

Increase in daily registrations

5x

Media Placements

68

more work