STOJO
Stojo has created a collapsible, sustainable cup that enables coffee and tea lovers alike to carry their preferred beverage on-the-go, no matter where they are or what they’re doing. This product is a darling of the sustainability movement, embraced by influencers and changemakers alike. As they continue to build out their product line, they needed support building out their brand narrative through social media and PR.
SERVICES
Social Media
Creative Strategy
Public Relations
Photo Art Direction
WHAT THEY DO:
Dreamers & Doers is a community of entrepreneurial women using collaboration as their competitive edge.
WHY THEY DO IT:
Dreamers & Doers aims to increase the number of women in leadership roles by providing a platform for women leaders to support one another on their journeys.
WHAT WE DID TOGETHER:
Dreamers & Doers partnered with Scout Lab to rethink their entire ecosystem. From paid membership-only community to a larger open group of over 30,000 members, Scout Lab built an entire system around Dreamers & Doers in order to differentiate the brand and drive consistency around its various applications. Scout Lab drove the evolution of Dreamers & Doers nomenclature, voice and tone, brand hierarchy, core brand positioning, and full visual identity.
WHAT THEY DO:
Dreamers & Doers is a community of entrepreneurial women using collaboration as their competitive edge.
WHY THEY DO IT:
Dreamers & Doers aims to increase the number of women in leadership roles by providing a platform for women leaders to support one another on their journeys.
WHAT WE DID TOGETHER:
Dreamers and Doers partnered with Scout Lab to rethink their entire ecosystem. From paid membership-only community, to a larger open group of over 30,000 members, Scout Lab built an entire system around Dreamers & Doers in order to differentiate the brand, and drive consistency around its various applications. Scout Lab drove the evolution of Dreamers & Doers nomenclature, voice and tone, brand hierarchy, core brand positioning, and full visual identity. .
DREAMERS & DOERS
