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Stojo has created a collapsible, sustainable cup that enables coffee and tea lovers alike to carry their preferred beverage on-the-go, no matter where they are or what they’re doing. This product is a darling of the sustainability movement, embraced by influencers and changemakers alike. As they continue to build out their product line, they needed support building out their brand narrative through social media and PR.


Social Media

Creative Strategy
Public Relations

Photo Art Direction

What They Do:

Wilde is the first streaming platform completely dedicated to women-driven content.


Why They Do It:

Over 75% of women do not feel seen or understood by the media they consume, so Wilde developed a platform in which “women-led” was more than just a category. Wilde’s streaming content is 100% women-led, 100% women-directed, and 80% women produced. They also developed a proprietary algorithm, which they run scripts through before licensing them, to ensure the content doesn't include any harmful stereotypes or bias against women.


What We Did Together:

Scout Lab developed Wilde’s brand identity.


Capture Collective is a solutions provider for emerging crises that was pivotal in supporting the re-opening of international travel by providing seamless COVID testing solutions. Capture Collective provides the highest quality of fully integrated COVID-19 molecular PCR testing solutions. Capture Collective has developed optimized protocols and comprehensive COVID-19 testing solutions to safely manage populations and provide accurate, fast results. 


In March 2020, Capture Collective expanded its mission to respond to the global coronavirus outbreak, after identifying the need for comprehensive, customized, quality COVID testing solutions. Since then, they have worked with Fortune 100 companies, non-profits, and cities to respond in real-time with first-rate testing solutions.


Scout Lab was tasked with creating a relatable and trustworthy brand identity and web experience that was able to speak to multiple stakeholders from government institutions to the private sector. As a result, we created a brand experience that could speak to many audiences while remaining adaptable for both online and offline testing locations.


Before & After

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